Launchmetrics Buys Visual Content Agency Imaxtree

16 December, 2019
Retail Technology

Congratulations portfolio company, Launchmetrics, on their acquisition of IMAXtree, which will enhance the company’s Brand Performance Cloud to provide unique assets, tools, and high-touch professional services to clients.

With this acquisition, Launchmetrics wants to invest in content, expand further in China and launch an initial public offering by 2022.

(Read more: WWD)

(Source: WWD)